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SelfBuild Insurance re-brand

A new look for a growing brand

9th March 2016

We are proud to announce the re-branding and new website launch of SelfBuild Insurance, one of the cornerstones of the Kelliher Insurance Group.

For more than twenty years SelfBuild Insurance has been providing self-build insurance policies, and in that time they have constantly honed and improved their offerings.

Selfbuild Insurance is proud to understand the needs of those building their own homes, and has ample experience and knowledge of the insurance market to back it up. A big part of that has been making sure that their brand and their online presence are appropriate for self-builders and provide a positive experience.

SelfBuild Insurance has carried out significant customer research to get a stronger sense of who their customers are, what their self-build experience is like and what they expect from their insurance provider. The end result was the launch of a new brand that reflects self-builders’ aspirations and their circumstances.

The new brand has been complimented by a new website launch, with the intention of bringing the values of the SelfBuild brand to life on the screen. The new website also provides customers new and existing with a simpler, stronger and more versatile online experience when it comes to buying and reviewing and renewing their insurance products.

As part of Trade Direct Insurance, one of the UK’s leading insurance providers for the construction industries, SelfBuild Insurance is well-connected and ideally placed to provide self-build insurance solutions.

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